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Hi, I’m Lito P. J.
With over a decade of experience in website development, I have successfully built and customized hundreds of websites across a variety of industries. My extensive background enables me to deliver web solutions that meet unique client needs, from e-commerce platforms and corporate sites to custom web applications and CMS-based sites.
What I Do
Services
Website Development
I create responsive, user-friendly websites designed to meet your specific goals. Whether you need an eCommerce store, a personal or professional blog, a real estate listing platform, or a booking system, I can build a solution that looks great and functions seamlessly across all devices.
Custom Online Systems
Need something more specific than a typical website? I can develop custom online systems built from the ground up based on your unique requirements. From CRM solutions, inventory systems, and client portals, to internal business tools, I will work closely with you to bring your idea to life.
WordPress Customization
If you have a WordPress website and need advanced features, I offer custom function development to extend your site's capabilities. Whether it's integrating third-party APIs, adding dynamic content, creating custom post types, or adjusting theme functionality—I've got you covered.
WordPress Maintenance & Optimization
Keep your WordPress website running smoothly with my maintenance and optimization service. I’ll help speed up your website, optimize performance, and enhance security with regular monthly updates, backups, and bug fixes. Perfect for busy site owners who want peace of mind.
Portfolio
My Featured Projects

Community & Events Platform
I developed a dynamic web platform that connects residents and visitors to Baguio City’s vibrant local culture. The site features event listings, local business promotions, job boards, and curated content highlighting arts, music, and cultural experiences. My role focused on creating an intuitive, mobile-friendly interface and building modular listing systems that allow easy content management. The platform empowers small businesses, engages the community, and showcases Baguio’s unique identity, making it a go-to hub for locals and tourists alike.

Active Campaign API Integration
I built a custom admin dashboard for an egg donation and surrogacy management platform, handling complex application workflows for donors and intended parents. The system is tightly integrated with ActiveCampaign via API, ensuring real-time synchronization between the application database and the CRM. This enables automated marketing, accurate data tracking, and seamless user lifecycle management.

Ecommerce With Affiliate System
This project is a full-featured eCommerce platform with a built-in affiliate system, enabling seamless product management, online sales, and commission tracking. The platform allows businesses to manage products, process transactions, and empower affiliates to promote products while automatically calculating and distributing commissions—creating an end-to-end sales and marketing ecosystem.

Custom MLM System With Ecommerce
User Authentication
- Login
- Logout
- Forgot Password
Genealogy Tree
- Encode New Downline
- Select Activation Code
- View Downline Info
Commissions
- Direct Referral Commission
- Pairing Bonus
- 5th Pair - Savings/Incentive Point
- Daily Max Pairing
- Unilevel Bonus
Membership
- Single Account
- Membership Levels
- Ranks
- Membership Reactivation after 30 pairs
- Membership Renewal
- Membership Upgrade
Ewallet
- Track Earnings (Direct Ref, Pairing, Unilevel, etc)
- Track Payouts (Successful, Pending, Cancelled)
- Can be used to purchase Activation Codes
Payout
- Minimum and Maximum Limit
- Payout Schedule
- Payout Options
Activation Code / Epin
- Payment Options
- Can be purchased using Ewallet
- Can be transferred to other Members
- Purchase History
Ecommerce
- Discount per Membership Level
- Product PV Earning
- Monthly purchase to maintain account
Others
- Mobile Resonsive Design
- Email Notifications
- Internal Notification System

Real Estate Listing
RealtyBaguio.com is a real estate platform that handles property listing management and centralized inquiry workflows. The system allows users to easily browse listings and submit inquiries, while providing administrators with a structured dashboard to track, manage, and respond to leads efficiently.
Experience
Website Developer
Allied Web Design 2010 - 2015
Involved in transforming PNG/PSD designs into captivating, fully functional websites that adhere to industry standards and best practices. Ensuring responsiveness and adaptability across all screen sizes for an optimal user experience.
Website Developer
Technodream Web Works 2015 - 2020
Developed a wide range of WordPress websites, implementing custom functionalities to address specific client needs. Built custom admin dashboards that streamlined business operations by automating repetitive tasks, accelerating data entry and retrieval, generating reports more efficiently, and simplifying team collaboration. Additionally, mentored and trained new developers, fostering their growth and enhancing team productivity.
Website/Web App Developer
Freelance 2020 - Present
Currently involved in developing a diverse range of WordPress websites with custom functionalities. Additionally, I build custom admin dashboards using WordPress or Laravel, aimed at enhancing user management and optimizing operational workflows.










